Innerlink Motors: Norwich’s Friendly Garage Where Loyalty and Local Spirit Keep the Engine Running
Just ten minutes from Norwich’s medieval heart, tucked away behind the city’s bustling streets, sits a garage with a big reputation and an even bigger heart. Innerlink Motors, now in its fourth decade, is more than just a place to get your car fixed — it’s a local institution where honesty, loyalty, and community come first.
At the helm is Craig, who took over the business back in 1991. Over the years, he’s built something that’s become far more than a workshop. “We’re proud to give customers real satisfaction, space to relax, and good value for money,” he says. “We’ve got a great customer base. Many have been coming to us for years — it’s all about loyalty.”
More Than a Garage
Craig recalls how the garage has organically become a welcoming spot for many of Norwich’s older residents. “We’ve almost become a bit of a social hub for some of our elder customers,” he smiles. “They’ll wander in, have a coffee, chat with the team. It’s become part of their daily routine.”
It’s this kind of warmth that sets Innerlink Motors apart. While they offer a full range of services — from MOT testing and Bosch diagnostics to bodywork repairs and recovery — it’s the people and the personal touch that customers remember most.
Built on Trust and Word of Mouth
“We’re honest and fair people,” says Craig. “We don’t do gimmicks. Most of our work comes from repeat business and word-of-mouth recommendations. That tells you everything.”
The team consists of certified, highly trained mechanics who continue to evolve with the industry. “Cars change, technologies change — and so we keep learning too. That’s how we keep doing our best.”
Free Parking, Friendly Faces
One of the garage’s hidden perks? Its location. “You can leave your car with us, and in ten minutes be enjoying the city centre,” Craig adds. “We say it’s ‘free parking in Norwich’ — and people love that!”
After more than 30 years in charge, Craig isn’t slowing down. His focus remains clear: happy customers, honest service, and community connection. And it’s exactly that ethos that keeps drivers coming back, year after year.
Innerlink Motors Norwich
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